{"id":16307,"date":"2025-04-14T11:51:09","date_gmt":"2025-04-14T09:51:09","guid":{"rendered":"https:\/\/goelett.com\/?p=16307"},"modified":"2025-04-14T11:59:26","modified_gmt":"2025-04-14T09:59:26","slug":"goelett-connecte-technologie-ecoute-client-et-performance","status":"publish","type":"post","link":"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/","title":{"rendered":"Goelett connecte technologie, \u00e9coute client et performance"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16307\" class=\"elementor elementor-16307\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4eb5554b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4eb5554b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ff616f6\" data-id=\"5ff616f6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67957ba4 elementor-widget elementor-widget-text-editor\" data-id=\"67957ba4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote id=\"ember2939\" class=\"ember-view reader-text-block__blockquote\"><p>\u00a0<\/p><p>\u201cL\u2019objectif de nos webinaires est de cr\u00e9er une relation authentique avec notre audience en r\u00e9pondant en direct \u00e0 leurs questions. Nous souhaitons \u00e9changer, partager notre expertise du Business Travel et montrer comment Goelett peut les accompagner dans la gestion de leurs d\u00e9placements professionnels.\u201d \u2013 <em>Rebecca Xerri, Directrice Marketing et Communication du Groupe CDS<\/em><\/p><\/blockquote><p id=\"ember2940\" class=\"ember-view reader-text-block__paragraph\">Cette citation capture parfaitement l\u2019essence du premier webinaire #GoelettConnect.\u00a0 Notre session <em>Go, Simple !<\/em>, a cr\u00e9\u00e9 un espace d\u2019\u00e9change et de r\u00e9flexion sur l\u2019\u00e9volution du business travel, en pla\u00e7ant la technologie au service de la simplification des voyages d&rsquo;affaires.<\/p><h3 id=\"ember2941\" class=\"ember-view reader-text-block__heading-3\">Enjeux du march\u00e9 : entre inflation, digitalisation et attentes \u00e9coresponsables<\/h3><p id=\"ember2942\" class=\"ember-view reader-text-block__paragraph\">Le voyage d\u2019affaires se transforme \u00e0 grande vitesse. Pressions budg\u00e9taires, attentes en mati\u00e8re de durabilit\u00e9, complexit\u00e9 croissante des offres&#8230; Pour les TMC comme pour les entreprises, les d\u00e9fis sont nombreux.<\/p><p id=\"ember2943\" class=\"ember-view reader-text-block__paragraph\">Antoine Grebot, VP Sales chez Goelett, a dress\u00e9 un \u00e9tat des lieux clair :<\/p><ul><li id=\"ember2944\" class=\"ember-view reader-text-block__paragraph\"><strong>Pour les TMC<\/strong>, l\u2019enjeu est de proposer une solution globale, multi-connect\u00e9e, couvrant tous les canaux et types de contenu, tout en offrant une interface fluide aux agents.<\/li><li id=\"ember2945\" class=\"ember-view reader-text-block__paragraph\"><strong>Pour les entreprises<\/strong>, il s\u2019agit de garder la ma\u00eetrise des co\u00fbts, de fluidifier les processus internes (RH, finance, compliance\u2026) et d\u2019int\u00e9grer des crit\u00e8res RSE au c\u0153ur des politiques voyages.<\/li><\/ul><p id=\"ember2946\" class=\"ember-view reader-text-block__paragraph\">Face \u00e0 ces attentes, Goelett revendique une approche concr\u00e8te et modulaire.<\/p><h3 id=\"ember2947\" class=\"ember-view reader-text-block__heading-3\">La technologie comme catalyseur de simplicit\u00e9<\/h3><blockquote id=\"ember2948\" class=\"ember-view reader-text-block__blockquote\"><p>\u201cNotre ambition avec Goelett, c\u2019est d\u2019apporter de la clart\u00e9 et de la simplicit\u00e9 dans un environnement complexe. On ne cherche pas \u00e0 r\u00e9inventer le voyage d\u2019affaires, mais \u00e0 le rendre plus fluide, plus int\u00e9gr\u00e9, et surtout, mieux align\u00e9 avec les attentes des entreprises et des TMC. La technologie n\u2019a de valeur que si elle r\u00e9sout de vrais probl\u00e8mes terrain.\u201d \u2013 <em>Antoine Grebot, VP Sales Goelett.<\/em><\/p><\/blockquote><p id=\"ember2949\" class=\"ember-view reader-text-block__paragraph\">Goelett n\u2019est pas qu\u2019un outil de r\u00e9servation. C\u2019est un \u00e9cosyst\u00e8me complet qui rassemble dans une marketplace unique l\u2019ensemble des services li\u00e9s au voyage d\u2019affaires : vols, trains, h\u00f4tels, voitures,\u2026 Cette plateforme permet aux TMC de personnaliser les offres en fonction des besoins sp\u00e9cifiques de leurs clients, tout en int\u00e9grant les contenus NDC pour l\u2019a\u00e9rien et les services ferroviaires europ\u00e9ens comme Ouigo ou Trenitalia.<\/p><p id=\"ember2950\" class=\"ember-view reader-text-block__paragraph\">Parmi les annonces marquantes du webinaire : <strong>Go4Agent<\/strong>, une fonctionnalit\u00e9 qui permet aux agents de g\u00e9rer en toute fluidit\u00e9 des r\u00e9servations online et offline, dans un m\u00eame environnement. Un vrai gain de temps et une r\u00e9ponse directe aux r\u00e9alit\u00e9s du terrain.<\/p><h3 id=\"ember2951\" class=\"ember-view reader-text-block__heading-3\">Innovation continue et agilit\u00e9 produit<\/h3><p id=\"ember2952\" class=\"ember-view reader-text-block__paragraph\">Pour se diff\u00e9rencier sur le march\u00e9, Goelett mise sur l&rsquo;innovation continue et l&rsquo;agilit\u00e9. Avec une release par mois, Goelett propose des am\u00e9liorations structurantes pour r\u00e9pondre aux \u00e9volutions rapides du march\u00e9. Qu\u2019il s\u2019agisse de l\u2019ajout de nouveaux partenaires ferroviaires europ\u00e9ens, de l&rsquo;int\u00e9gration de solutions de paiement, ou de la refonte d\u2019interfaces, l\u2019objectif est clair : accompagner les changements sans perturber l\u2019usage.<\/p><p id=\"ember2953\" class=\"ember-view reader-text-block__paragraph\">Ce mod\u00e8le agile permet aussi de tester et de d\u00e9ployer rapidement des fonctionnalit\u00e9s selon les retours du terrain,\u00a0 un avantage diff\u00e9renciant dans un march\u00e9 o\u00f9 les attentes \u00e9voluent vite.<\/p><h3 id=\"ember2954\" class=\"ember-view reader-text-block__heading-3\">Go4Green : une vision durable du business travel<\/h3><p id=\"ember2955\" class=\"ember-view reader-text-block__paragraph\">L\u2019\u00e9co-responsabilit\u00e9 n\u2019est plus une option. Avec son programme <strong>Go4Green<\/strong>, Goelett donne aux entreprises les moyens d\u2019agir : filtres pour visualiser les options les moins \u00e9mettrices, affichage des labels environnementaux, indicateurs de suivi&#8230; La plateforme permet aux entreprises de suivre et de mesurer leur impact environnemental gr\u00e2ce \u00e0 des outils de reporting et de visibilit\u00e9 sur la RSE, un atout ind\u00e9niable dans le contexte actuel de transition \u00e9cologique.<\/p><p id=\"ember2956\" class=\"ember-view reader-text-block__paragraph\">Ce volet devient un v\u00e9ritable outil de pilotage pour les entreprises soucieuses de leur empreinte carbone, en phase avec les obligations r\u00e9glementaires et les attentes des voyageurs.<\/p><h3 id=\"ember2957\" class=\"ember-view reader-text-block__heading-3\">Une ambition europ\u00e9enne, port\u00e9e par le groupe CDS<\/h3><p id=\"ember2958\" class=\"ember-view reader-text-block__paragraph\">Aux c\u00f4t\u00e9s de <a class=\"hlgIjzIiPdjVTUdqLPXiNqCfecsEJcUQfrckk \" tabindex=\"0\" href=\"https:\/\/www.linkedin.com\/company\/cds-groupe\/\" data-test-app-aware-link=\"\">CDS<\/a> , <a class=\"hlgIjzIiPdjVTUdqLPXiNqCfecsEJcUQfrckk \" tabindex=\"0\" href=\"https:\/\/www.linkedin.com\/company\/corporate-rates-club\/\" data-test-app-aware-link=\"\">Corporate Rates Club (CRC)<\/a> et <a class=\"hlgIjzIiPdjVTUdqLPXiNqCfecsEJcUQfrckk \" tabindex=\"0\" href=\"https:\/\/www.linkedin.com\/company\/siap-srl\/\" data-test-app-aware-link=\"\">Siap Srl<\/a> , Goelett b\u00e9n\u00e9ficie d\u2019une dynamique collective qui acc\u00e9l\u00e8re son d\u00e9veloppement. Comme l\u2019a soulign\u00e9 Antoine Grebot, la solution consolide sa position en France tout en pr\u00e9parant son d\u00e9ploiement europ\u00e9en, d\u00e9j\u00e0 amorc\u00e9 en Belgique, au Luxembourg et en Suisse.<\/p><p id=\"ember2959\" class=\"ember-view reader-text-block__paragraph\">Les acquisitions r\u00e9centes du groupe, notamment en Allemagne et en Italie, ouvrent la voie \u00e0 de <strong>nouveaux services \u00e0 valeur ajout\u00e9e<\/strong>, comme la r\u00e9cup\u00e9ration automatis\u00e9e de la TVA ou l\u2019optimisation de la facturation.<\/p><h3 id=\"ember2960\" class=\"ember-view reader-text-block__heading-3\">Ce qu\u2019il faut retenir<\/h3><p id=\"ember2961\" class=\"ember-view reader-text-block__paragraph\">Ce premier webinaire Goelett Connect aura permis de lever le voile sur bien plus qu\u2019un produit. Il a r\u00e9v\u00e9l\u00e9 une vision claire : celle d\u2019un acteur \u00e0 l\u2019\u00e9coute de ses clients, agile, innovant et pr\u00eat \u00e0 relever les d\u00e9fis du business travel de demain.<\/p><p id=\"ember2962\" class=\"ember-view reader-text-block__paragraph\">Une prochaine session est d\u00e9j\u00e0 pr\u00e9vue le <strong>21 mai<\/strong>, d\u00e9di\u00e9e \u00e0 <strong>Go4Rail <\/strong>et \u00e0 l\u2019int\u00e9gration des acteurs ferroviaires europ\u00e9ens dans les politiques voyages. Une occasion de plus de connecter expertise, technologie et engagement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5ba2dd elementor-align-center elementor-widget elementor-widget-button\" data-id=\"b5ba2dd\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/fr\/actualites\/webinars\/go-simple-with-goelett-2\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">En savoir plus<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00a0 \u201cL\u2019objectif de nos webinaires est de cr\u00e9er une relation authentique avec notre audience en r\u00e9pondant en direct \u00e0 leurs questions. Nous souhaitons \u00e9changer, partager notre expertise du Business Travel et montrer comment Goelett peut les accompagner dans la gestion de leurs d\u00e9placements professionnels.\u201d \u2013 Rebecca Xerri, Directrice Marketing et Communication du Groupe CDS Cette [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":15303,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[136],"tags":[],"class_list":["post-16307","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenements"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Goelett connecte technologie, \u00e9coute client et performance - Goelett<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Goelett connecte technologie, \u00e9coute client et performance\" \/>\n<meta property=\"og:description\" content=\"\u00a0 \u201cL\u2019objectif de nos webinaires est de cr\u00e9er une relation authentique avec notre audience en r\u00e9pondant en direct \u00e0 leurs questions. Nous souhaitons \u00e9changer, partager notre expertise du Business Travel et montrer comment Goelett peut les accompagner dans la gestion de leurs d\u00e9placements professionnels.\u201d \u2013 Rebecca Xerri, Directrice Marketing et Communication du Groupe CDS Cette [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/\" \/>\n<meta property=\"og:site_name\" content=\"Goelett\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-14T09:51:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-14T09:59:26+00:00\" \/>\n<meta property=\"og:image\" content=\"\/wp-content\/uploads\/2025\/03\/Frame-1000001104.png\" \/>\n\t<meta property=\"og:image:width\" content=\"486\" \/>\n\t<meta property=\"og:image:height\" content=\"361\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Marta\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marta\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/#article\",\"isPartOf\":{\"@id\":\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/\"},\"author\":{\"name\":\"Marta\",\"@id\":\"\/#\/schema\/person\/88c76d0746f49e50f4b8b8ba95a7514e\"},\"headline\":\"Goelett connecte technologie, \u00e9coute client et performance\",\"datePublished\":\"2025-04-14T09:51:09+00:00\",\"dateModified\":\"2025-04-14T09:59:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/\"},\"wordCount\":856,\"publisher\":{\"@id\":\"\/#organization\"},\"image\":{\"@id\":\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/#primaryimage\"},\"thumbnailUrl\":\"\/wp-content\/uploads\/2025\/03\/Frame-1000001104.png\",\"articleSection\":[\"Ev\u00e9nements\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/\",\"url\":\"\/fr\/news-resources\/blog\/goelett-connecte-technologie-ecoute-client-et-performance\/\",\"name\":\"Goelett connecte technologie, \u00e9coute client et performance - 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