{"id":25569,"date":"2026-03-30T11:03:12","date_gmt":"2026-03-30T09:03:12","guid":{"rendered":"\/?post_type=webinars&#038;p=25569"},"modified":"2026-03-30T13:31:20","modified_gmt":"2026-03-30T11:31:20","slug":"hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance","status":"publish","type":"webinars","link":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/","title":{"rendered":"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance"},"content":{"rendered":"<p><!--ScriptorStartFragment--><\/p>\n<p class=\"scriptor-paragraph\">Dans de nombreuses entreprises, l\u2019h\u00f4tellerie reste un angle mort du travel management :\u00a0 r\u00e9servations hors outil, manque de visibilit\u00e9, difficult\u00e9s \u00e0 faire respecter la politique voyage. R\u00e9sultat : perte de contr\u00f4le, risques accrus et opportunit\u00e9s de performance non exploit\u00e9es.<\/p>\n<p>&nbsp;<\/p>\n<p class=\"scriptor-paragraph\">Lors de ce webinar, <strong>Goelett<\/strong> et <strong>Havas Voyages<\/strong> d\u00e9cryptent les leviers cl\u00e9s pour reprendre la ma\u00eetrise des enjeux h\u00f4teliers :<\/p>\n<ul>\n<li class=\"scriptor-paragraph\">r\u00e9duction du leakage,<\/li>\n<li class=\"scriptor-paragraph\">renforcement du duty of care,<\/li>\n<li class=\"scriptor-paragraph\">am\u00e9lioration de l\u2019adoption gr\u00e2ce \u00e0 l\u2019UX et<\/li>\n<li class=\"scriptor-paragraph\">pilotage par la donn\u00e9e.<\/li>\n<\/ul>\n<div class=\"scriptor-paragraph\"><\/div>\n<p><!--ScriptorEndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans de nombreuses entreprises, l\u2019h\u00f4tellerie reste un angle mort du travel management :\u00a0 r\u00e9servations hors outil, manque de visibilit\u00e9, difficult\u00e9s \u00e0 faire respecter la politique voyage. R\u00e9sultat : perte de contr\u00f4le, risques accrus et opportunit\u00e9s de performance non exploit\u00e9es. &nbsp; Lors de ce webinar, Goelett et Havas Voyages d\u00e9cryptent les leviers cl\u00e9s pour reprendre la [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":25582,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-25569","webinars","type-webinars","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance - Goelett<\/title>\n<meta name=\"description\" content=\"Webinar Goelett &amp; Havas Voyages : reprenez le contr\u00f4le de l\u2019h\u00f4tellerie d\u2019entreprise, r\u00e9duisez le leakage, renforcez le duty of care et pilotez la performance par la donn\u00e9e.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance\" \/>\n<meta property=\"og:description\" content=\"Webinar Goelett &amp; Havas Voyages : reprenez le contr\u00f4le de l\u2019h\u00f4tellerie d\u2019entreprise, r\u00e9duisez le leakage, renforcez le duty of care et pilotez la performance par la donn\u00e9e.\" \/>\n<meta property=\"og:url\" content=\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/\" \/>\n<meta property=\"og:site_name\" content=\"Goelett\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-30T11:31:20+00:00\" \/>\n<meta property=\"og:image\" content=\"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"972\" \/>\n\t<meta property=\"og:image:height\" content=\"704\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/\",\"url\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/\",\"name\":\"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance - Goelett\",\"isPartOf\":{\"@id\":\"\/#website\"},\"primaryImageOfPage\":{\"@id\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#primaryimage\"},\"image\":{\"@id\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#primaryimage\"},\"thumbnailUrl\":\"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg\",\"datePublished\":\"2026-03-30T09:03:12+00:00\",\"dateModified\":\"2026-03-30T11:31:20+00:00\",\"description\":\"Webinar Goelett & Havas Voyages : reprenez le contr\u00f4le de l\u2019h\u00f4tellerie d\u2019entreprise, r\u00e9duisez le leakage, renforcez le duty of care et pilotez la performance par la donn\u00e9e.\",\"breadcrumb\":{\"@id\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#primaryimage\",\"url\":\"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg\",\"contentUrl\":\"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg\",\"width\":972,\"height\":704},{\"@type\":\"BreadcrumbList\",\"@id\":\"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Webinars\",\"item\":\"\/fr\/actualites\/webinars\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance\"}]},{\"@type\":\"WebSite\",\"@id\":\"\/#website\",\"url\":\"\/\",\"name\":\"Goelett\",\"description\":\"Solution for Business Travel\",\"publisher\":{\"@id\":\"\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"\/#organization\",\"name\":\"Goelett\",\"url\":\"\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"\/#\/schema\/logo\/image\/\",\"url\":\"\/wp-content\/uploads\/2023\/02\/VariantLogo-ColorBrand-white-GO.png\",\"contentUrl\":\"\/wp-content\/uploads\/2023\/02\/VariantLogo-ColorBrand-white-GO.png\",\"width\":928,\"height\":256,\"caption\":\"Goelett\"},\"image\":{\"@id\":\"\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/goelett\/\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance - Goelett","description":"Webinar Goelett & Havas Voyages : reprenez le contr\u00f4le de l\u2019h\u00f4tellerie d\u2019entreprise, r\u00e9duisez le leakage, renforcez le duty of care et pilotez la performance par la donn\u00e9e.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/","og_locale":"fr_FR","og_type":"article","og_title":"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance","og_description":"Webinar Goelett & Havas Voyages : reprenez le contr\u00f4le de l\u2019h\u00f4tellerie d\u2019entreprise, r\u00e9duisez le leakage, renforcez le duty of care et pilotez la performance par la donn\u00e9e.","og_url":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/","og_site_name":"Goelett","article_modified_time":"2026-03-30T11:31:20+00:00","og_image":[{"width":972,"height":704,"url":"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/","url":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/","name":"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance - Goelett","isPartOf":{"@id":"\/#website"},"primaryImageOfPage":{"@id":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#primaryimage"},"image":{"@id":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#primaryimage"},"thumbnailUrl":"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg","datePublished":"2026-03-30T09:03:12+00:00","dateModified":"2026-03-30T11:31:20+00:00","description":"Webinar Goelett & Havas Voyages : reprenez le contr\u00f4le de l\u2019h\u00f4tellerie d\u2019entreprise, r\u00e9duisez le leakage, renforcez le duty of care et pilotez la performance par la donn\u00e9e.","breadcrumb":{"@id":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#primaryimage","url":"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg","contentUrl":"\/wp-content\/uploads\/2026\/03\/Frame-1000001961-1.jpg","width":972,"height":704},{"@type":"BreadcrumbList","@id":"\/fr\/actualites\/webinars\/hotellerie-daffaires-transformer-lexperience-utilisateur-en-levier-de-controle-et-de-performance\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Webinars","item":"\/fr\/actualites\/webinars\/"},{"@type":"ListItem","position":2,"name":"H\u00f4tellerie d\u2019affaires : transformer l\u2019exp\u00e9rience utilisateur en levier de contr\u00f4le et de performance"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"Goelett","description":"Solution for Business Travel","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"\/#organization","name":"Goelett","url":"\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"\/#\/schema\/logo\/image\/","url":"\/wp-content\/uploads\/2023\/02\/VariantLogo-ColorBrand-white-GO.png","contentUrl":"\/wp-content\/uploads\/2023\/02\/VariantLogo-ColorBrand-white-GO.png","width":928,"height":256,"caption":"Goelett"},"image":{"@id":"\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/goelett\/"]}]}},"_links":{"self":[{"href":"\/fr\/wp-json\/wp\/v2\/webinars\/25569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/fr\/wp-json\/wp\/v2\/webinars"}],"about":[{"href":"\/fr\/wp-json\/wp\/v2\/types\/webinars"}],"author":[{"embeddable":true,"href":"\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"\/fr\/wp-json\/wp\/v2\/comments?post=25569"}],"version-history":[{"count":4,"href":"\/fr\/wp-json\/wp\/v2\/webinars\/25569\/revisions"}],"predecessor-version":[{"id":25586,"href":"\/fr\/wp-json\/wp\/v2\/webinars\/25569\/revisions\/25586"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/fr\/wp-json\/wp\/v2\/media\/25582"}],"wp:attachment":[{"href":"\/fr\/wp-json\/wp\/v2\/media?parent=25569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}