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Goelett Blog

S4BT & HotelHub blog
Articles

S4BT acquires HotelHub

25 February 2026
S4BT acquires HotelHub to become the ultimate powerhouse in global business travel With the addition of HotelHub, S4BT will now process more than $5 billion in annual hotel booking value (HBV). Group now has eight well-known corporate travel brands: CDS, Goelett, CRC, TMS, SIAP, Methodica, Trevium and adds an eighth with HotelHub.   Paris / London – 25 February 2026 – S4BT – Solutions for Business Travel, the European ...
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Alliance France Tourisme

S4BT joins the Alliance France Tourisme

11 February 2026
Paris, February 6, 2026 – On the occasion of its General Assembly, Alliance France Tourisme announced the membership of three major new groups from the tourism sector: ...
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CSO
Articles

Behind the scenes: the excellence of our customer service

9 February 2026
When a hotel stay goes smoothly, it often feels effortless. Yet behind this apparent simplicity lies meticulous, and often invisible, work happening in the background. Goelett’s Customer ...
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Image d’article : Go4Rail et durabilité dans le voyage ferroviaire d’affaires
Articles

Go4Rail: where sustainable business rail meets an enhanced traveler experience

23 December 2025
The European rail sector is reaching a major turning point, with significant developments reshaping the train travel landscape. The latest Go4Rail webinar, hosted by Rebecca Xerri, CMO ...
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Goelett Connect_Go4Hotel webinar
Articles

How to align performance, sustainability and traveler experience in business travel hotel programs??

24 November 2025
Simplifying hotel booking, staying compliant with business travel policies and sustainability goals, reducing leakage and boosting the performance of accommodation strategies define the major considerations for companies managing ...
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Assurever insurance Goelett
Articles

Goelett partners with Assurever to bring seamless travel insurance to every trip

6 November 2025
Insurance is a key element of every trip, ensuring business continuity and peace of mind for employees. To strengthen this commitment, Goelett has partnered with Assurever, France’s ...
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Christopher Hecht, CEO Goelett
Articles

Goelett appoints Christopher Hecht as CEO to accelerate innovation and growth

2 October 2025
As part of its strategy to strengthen innovation and support growth, Ziad Minkara, CEO of S4BT – Solutions for Business Travel, appoints Christopher Hecht as CEO of ...
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ArticlesProduct News

OBT: at the heart of the strategic transformation of Business Travel

16 September 2025
The world of corporate travel involves numerous challenges. Travel Management Companies (TMCs) must balance service efficiency with cost pressure, corporates need visibility and control over spend, while ...
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Articles

Protecting what moves your business: Goelett’s European-centric security approach

16 July 2025
Business travel in Europe is gearing up for growth – nearly half of travel managers (48%) expect more trips in 2025, and 50% anticipate increased spend compared ...
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Usability Goelett
Articles

Designing an online booking tool with users in mind

12 June 2025
At Goelett, we believe that a great application is more than just a set of features – it’s a tool that feels intuitive, makes everyday work easier, ...
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