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Goelett Blog

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Goelett redefines the hotel booking experience

In the corporate travel world, hotel booking is often synonymous with complexity: multiple content sources, fragmented information, and filters that fail to deliver meaningful results. To address these challenges, Goelett introduces a fully redesigned interface—built on real user feedback and inspired by the best-in-class standards of leading consumer platforms. This new interface goes far beyond a visual refresh. The entire ...
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Articles

The role of Self Booking Tools in Business Travel risk management

Employee safety, booking channel control, and compliance: the three pillars of a resilient travel policy in uncertain times. In an environment where risks are constantly evolving, companies are ...
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squake RSE
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S4BT partners with SQUAKE to deploy global business travel decarbonization and reporting strategy

Press release – Berlin, Germany, 19 March 2026 S4BT and SQUAKE today announced a strategic partnership designed to support S4BT’s customers in measuring, reporting, and reducing CO₂ ...
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S4BT & HotelHub blog
Articles

S4BT acquires HotelHub

S4BT acquires HotelHub to become the ultimate powerhouse in global business travel With the addition of HotelHub, S4BT will now process more than $5 billion in annual hotel booking value (HBV). Group now ...
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Alliance France Tourisme

S4BT joins the Alliance France Tourisme

Paris, February 6, 2026 – On the occasion of its General Assembly, Alliance France Tourisme announced the membership of three major new groups from the tourism sector: ...
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CSO
Articles

Behind the scenes: the excellence of our customer service

When a hotel stay goes smoothly, it often feels effortless. Yet behind this apparent simplicity lies meticulous, and often invisible, work happening in the background. Goelett’s Customer ...
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Image d’article : Go4Rail et durabilité dans le voyage ferroviaire d’affaires
Articles

Go4Rail: where sustainable business rail meets an enhanced traveler experience

The European rail sector is reaching a major turning point, with significant developments reshaping the train travel landscape. The latest Go4Rail webinar, hosted by Rebecca Xerri, CMO ...
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Goelett Connect_Go4Hotel webinar
Articles

How to align performance, sustainability and traveler experience in business travel hotel programs??

Simplifying hotel booking, staying compliant with business travel policies and sustainability goals, reducing leakage and boosting the performance of accommodation strategies define the major considerations for companies managing ...
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Assurever insurance Goelett
Articles

Goelett partners with Assurever to bring seamless travel insurance to every trip

Insurance is a key element of every trip, ensuring business continuity and peace of mind for employees. To strengthen this commitment, Goelett has partnered with Assurever, France’s ...
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Christopher Hecht, CEO Goelett
Articles

Goelett appoints Christopher Hecht as CEO to accelerate innovation and growth

As part of its strategy to strengthen innovation and support growth, Ziad Minkara, CEO of S4BT – Solutions for Business Travel, appoints Christopher Hecht as CEO of ...
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